2011/10/19

另類食家/搵食能手

Photo taken by 食記 M

今時今日,每逢開飯時,大家拿起的不再是筷子,而是身旁具有拍攝功能的手提電話,第一時間為食物大拍沙龍。這一刻,食物彷彿是他們的模特兒,近的遠的低的高的,甚麼角度也不放過,究竟,他們為的是甚麼?

作為「影相控」的中堅份子,我不是第一次面對這個問題,答案其實很簡單,就是為了「分享」。

無論寫網上食評,或是將相片放上 Facebook,都是一種人與人之間的互動。這種互動,能夠將你從食物中得到的體驗擴展開去,好的讚,差的彈,從沒有半點商業的性質,這文化亦漸漸成為傳統媒體外,另一個可靠的資訊來源。

或者我們對味道的陳述並不專業,但一張相片,一句說話,當中沒有多餘的修飾,是給店方、大眾最誠實、最直接、最寶貴的意見,你有興趣成為我們的一份子嗎?

When dinner time rolls around, Hong Kongers aren't reaching for their chopsticks these days. Instead, they're picking up their camera phones to capture those glamorous first moments of the meal in a foodie photo shoot. The food is their willing model, snapped from a distance, close up, and at any angle, no detail is spared. But why are they doing it?

I'm a dedicated snapper, so today isn't the first time I've been asked this question. The answer is very simple: to share.

Writing an online review or putting your photos up to Facebook is a way of joining the conversation. This kind of interactivity takes your food experience to a wider audience. You get to applaud the good and slam the bad, and it's all completely free from commercial interest. This subculture has gradually developed into a reliable source of information and an alternative to tradition media.

We may not be experts at describing flavours, but a simple photo and a single sentence is the most honest, direct and valuble form of feedback you can give to a restaurateur and all diners out there. Would you like to join us?

文章刊於 foodtalk issue 27 (Sept-Oct 2011)

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